Spinning “Six Degrees”
Here is a look at how ABC is spinning the numbers for Six Degrees:
“Six Degrees” (10:00-11:00 p.m.)
During the 10 o’clock hour, ABC’s freshman “Six Degrees” continued to outperform its CBS freshman drama competition (”Shark”) among Adults 18-34 (3.3/10), as well as across the key women demographics: W18-34 (4.5/13), W18-49 (5.2/13) and W25-54 (6.0/14). In Adults 18-34, “Six Degrees” outdelivered “Shark” by 18% (3.3/10 vs. 2.8/8).
* “Six Degrees” retained essentially all of its week-ago Total Viewer (9.1 million vs. 9.1 million) and Adult 18-49 audience (3.7/10 vs. 3.6/10), while growing its delivery with Men 18-49 (2.2/6 vs. 2.0/6) and Men 25-54 (2.4/6 vs. 2.0/6).
* On average over the course of its first 4 airings, “Six Degrees” has improved ABC’s performance in the hour by 73% in Total Viewers (10.2 million vs. 5.9 million) and by 121% in Adults 18-49 (4.2/11 vs. 1.9/5) over the same nights last season.
From a press release by ABC that was posted at The Futon Critic.
I don’t care how they spin it, as long as they keep it on the schedule.